SofIA — Martin Figueroa Perez

Industry
Financial Services

Location
📍 Toronto · from Peru

Languages

English Español

About Martin

MBA and PMP-certified strategy leader with 8+ years of experience delivering corporate strategy, strategic planning, business transformation, and strategic analytics across consulting and financial services environments. Proven expertise developing strategic analyses, business cases, financial models, and executive-ready recommendations to support long-term business objectives and operational optimization. Skilled in market research, competitive analysis, strategic foresight, and stakeholder engagement, with a strong ability to synthesize complex information into actionable insights for executive audiences. Advanced proficiency in Power BI, SQL, Excel, and PowerPoint within fast-paced and ambiguous environments.

How to reach out to Martin

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Martin volunteered to be here — they've already said they're open to a conversation. You're not bothering them.

Before you reach out

📋 Review their LinkedIn and understand their background.
✉️ Introduce yourself in one or two sentences: who you are, where you are in your transition, and what you're hoping to learn.
🎯 Prepare 2–3 specific questions — vague conversations don't serve anyone's time well.
⏱️ Respect the 30 minutes. Arrive on time and wrap up on time.
💌 Send a thank-you message after.

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